Jaime Harrison Just Outraised Lindsey Graham. That’s Good News For Him—He’s Gonna Need That $$$.

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There’s big news out of South Carolina: Jaime Harrison, the Democrat running to unseat Sen. Lindsey Graham, outraised his opponent during the first quarter of 2020.

Harrison’s campaign announced late Wednesday that he’d raised more than $7.3 million from January through March of 2020; Graham, meanwhile, took in only $5.6 million. This is the first time that Harrison has put up higher fundraising numbers than his GOP opponent, though Graham still has roughly $4.8 million more than Harrison on hand.

Harrison, a longtime Democratic operative close to South Carolina power broker Rep. Jim Clyburn (D-S.C.), is the first credible challenger to the three-term Graham in some time. As I wrote in my profile of Harrison earlier this year, he’s premised his campaign on a return to decency and the excoriation of Graham, who spent the last four years transforming from a Never Trumper to a loyal Trump devotee. While Harrison was recognizable in Democratic circles after his years as state party chair and a run at DNC national chair in 2017, he was a relative unknown among most South Carolinians when he announced his candidacy last year. Clay Middleton, a fellow South Carolina DNC official close to Harrison, said Harrison’s would need to become a “household name—or at least a name someone would recognize” if he were to have a shot at unseating Graham in a state the president won by 14 points in 2016.

This money will be crucial to furthering that goal. Last November, Harrison told me intended to heed advice Stacey Abrams, the former Georgia gubernatorial candidate who nearly won her 2018 race, gave him: “Jaime, you gotta go everywhere.” Now, Harrison cannot go “everywhere”—or really, anywhere thanks to the pandemic, and will rely on media tools at his disposal to introduce himself to voters in the Palmetto State. This month, the Democrat launched a seven-figure television, radio, and digital advertising blitz focused on highlighting, in the words of his campaign, “the need for strong, measured leadership for South Carolina during the coronavirus pandemic.”

It’s hard to say whether the money momentum will last. As a longtime Democratic operative and South Carolina DNC member, Harrison benefited from the ample national airtime and press coverage he received alongside the state’s Democratic primary at the end of February. But if the GOP wears any of the blame for Trump’s bungled pandemic response, perhaps Harrison’s good fortunes will continue.

WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

payment methods

WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

payment methods

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