Earth to IKEA

What that Poäng chair really costs.

Fight disinformation: Sign up for the free Mother Jones Daily newsletter and follow the news that matters.


FURNITURE USED to be an investment, meant to last a lifetime. But thanks in no small part to IKEA, that’s changed. Now we buy bookshelves for $19.99—and feel fine about throwing them away two years later. In her forthcoming book, Cheap: The High Cost of Discount Culture, Ellen Ruppel Shell chronicles how the Swedish furniture giant crafted the message that furniture can be affordable and adorable and sustainable. “With its focus on sharp design and Scandinavian élan, its hip, irreverent television commercials, its conspicuously progressive outlook,” she says, “IKEA appears to be the anti-Wal-Mart, a classy, high-minded company where value and good values coexist.” But do they? IKEA is now the world’s third-largest consumer of lumber after Home Depot and Lowe’s—and though it likes to tout its sustainable harvesting program, the responsibility of policing the logging has fallen on just 11 forestry monitors. As Mother Jones has reported, up to 25 percent of IKEA’s furniture is made with wood culled from the vast forests of northern Russia—an area notorious for illegal logging—and milled in China. There’s just too much to keep track of, as one monitor admits in a company report: “It’s not possible to be everywhere all the time.” The larger point is this: When IKEA says its wood furniture is made from a “renewable material,” it reinforces the idea that disposable is okay.

FOLLOW THE MONEY

Corporations and billionaires don’t fund journalism like ours that exists to shake things up. Instead, support from readers allows Mother Jones to call it like it is without fear, favor, or false equivalence.

And right now, a longtime friend of Mother Jones has pledged an incredibly generous gift to inspire—and double—giving from online readers. That's huge! Because you can see that our fall fundraising drive is well behind the $325,000 we need to raise. So if you agree that in-depth, fiercely independent journalism matters right now, please support our work and help us raise the money it takes to keep Mother Jones charging hard. Your gift, and all online donations up to $94,000 total, will be matched and go twice as far—but only until the November 9 deadline.

$400,000 to go: Please help us pick up the pace!

payment methods

FOLLOW THE MONEY

Corporations and billionaires don’t fund journalism like ours that exists to shake things up. Instead, support from readers allows Mother Jones to call it like it is without fear, favor, or false equivalence.

And right now, a longtime friend of Mother Jones has pledged an incredibly generous gift to inspire—and double—giving from online readers. That's huge! Because you can see that our fall fundraising drive is well behind the $325,000 we need to raise. So if you agree that in-depth, fiercely independent journalism matters right now, please support our work and help us raise the money it takes to keep Mother Jones charging hard. Your gift, and all online donations up $94,000 total, will be matched and go twice as far—but only until the November 9 deadline.

$400,000 to go: Please help us pick up the pace!

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate