Are Happy Meals Really a “Creepy and Predatory Practice?”

<a href="http://www.flickr.com/photos/mamoritai/3437088496/">Photo: Used with permission by Flickr user Mamoritai</a>

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McDonald’s Happy Meals toys are in the news again, but not for their cadmium-laced veneers or potentially choke-inducing tiny parts (see a Mother Jones slideshow of recalled toys for more in that vein). No, this week the entire concept of Happy Meals sits in the hot seat. “McDonald’s is the stranger in the playground handing out candy to children,” says Center for Science in the Public Interest litigation director Stephen Gardner. The watchdog group has given McDonald’s 30 days to pull toys from the menu—or face a lawsuit for illegal and deceptive food marketing.

But are the millions of burger dollars pumped into kid marketing really why—as Corporate Accountability International put it—”one in three children born today will become diabetic during their lifetime as a result of a McDonald’s-style diet?” Argues Slate writer Rachael Larimore:

If you’re going to punish McDonald’s for catering to kids, are you also going to restrict how much programming the networks can air targeted to children? Are you going to tell Nintendo that they can release only so many games rated “E for everyone”?…it’s not fair to blame one company or one industry for a disease that has a multitude of causes. That just lets the parents off the hook.

The concern over the seductive qualities of Happy Meals could mean the end to a childhood tradition of getting a fun surprise along with those chicken McNuggets. But at the rate the meals are now being consumed worldwide, maybe it’s a tradition that has gotten a little out of hand.

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SIX TRUTHS

Reclaiming power from those who abuse it often starts with telling the truth. And in "This Is How Authoritarians Get Defeated," MoJo's Monika Bauerlein unpacks six truths to remember during the homestretch of an election where democracy, truth, and decency are on the line.

Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

Truth #4: When we go to work, we're in the fight.

Truth #5: It's about minority rule.

Truth #6: The only thing that can save us is…us.

Please take a moment to see how all these truths add up, because what happens in the weeks and months ahead will reverberate for at least a generation and we better be prepared.

And if you think journalism like Mother Jones'—that calls it like it is, that will never acquiesce to power, that looks where others don't—can help guide us through this historic, high-stakes moment, and you're able to right now, please help us reach our $350,000 goal by October 31 with a donation today. It's all hands on deck for democracy.

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