Soothing Words for a Crisis

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SOOTHING WORDS FOR A CRISIS….Pretend you are an ordinary American. I know that’s hard: as a reader of an elitist coastal blog you’re barely even an American at all. But pretend. You just spent a hundred bucks yesterday to fill up your gas tank. You didn’t get a raise this year. You’ve got some unpaid bills you’re juggling. Your neighbor across the street just got laid off. Property taxes are coming due next month. Your car is making a funny noise. You just got a memo from HR telling you that the paycheck deduction for healthcare premiums is up again and your take-home pay will be $100 lighter next week.

You turn on the TV. At the commercial break there’s a two-minute ad from Barack Obama about the meltdown on Wall Street. If you actually sit through it, here’s what he says he’s going to do to make things better:

  • Provide a $1000 tax cut for the middle class

  • End the “anything goes” culture on Wall Street

  • Fast track a plan to end our dependence on Mideast oil

  • Crack down on lobbyists

  • End the war in Iraq

Jonathan Stein comments: “It is everything Obama has been criticized for being on the stump these past several weeks: thoughtful, measured, and post-partisan. It takes no jabs at John McCain or George W. Bush. In the last few days, though, Obama and his ads have hit harder; obviously the campaign felt the content of this ad is too serious to be presented in that style. Key question: Does it hold your attention?”

Well, ordinary American, what do you say? Does it?

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WE'LL BE BLUNT

We need to start raising significantly more in donations from our online community of readers, especially from those who read Mother Jones regularly but have never decided to pitch in because you figured others always will. We also need long-time and new donors, everyone, to keep showing up for us.

In "It's Not a Crisis. This Is the New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, how brutal it is to sustain quality journalism right now, what makes Mother Jones different than most of the news out there, and why support from readers is the only thing that keeps us going. Despite the challenges, we're optimistic we can increase the share of online readers who decide to donate—starting with hitting an ambitious $300,000 goal in just three weeks to make sure we can finish our fiscal year break-even in the coming months.

Please learn more about how Mother Jones works and our 47-year history of doing nonprofit journalism that you don't elsewhere—and help us do it with a donation if you can. We've already cut expenses and hitting our online goal is critical right now.

payment methods

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