August 23, 2009

Death Books

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Sweet Jesus.  We’ve gone from death panels to death books?  Crikey.

BTW, I just did a Nexis search, and as near as I can tell the pamphlet in question wasn’t mentioned a single time between 2006 and last month.  In other words, until it became a political football this week, not one single person thought this issue was important to enough to mention even in passing in any news outlet whatsoever.  The reason, of course, is that before now no one actually thought this was outrageous.  Because it isn’t.

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In "It's Not a Crisis. This Is the New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, how brutal it is to sustain quality journalism right now, what makes Mother Jones different than most of the news out there, and why support from readers is the only thing that keeps us going. Despite the challenges, we're optimistic we can increase the share of online readers who decide to donate—starting with hitting an ambitious $300,000 goal in just three weeks to make sure we can finish our fiscal year break-even in the coming months.

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