Feeding the Outrage Machine

Let our journalists help you make sense of the noise: Subscribe to the Mother Jones Daily newsletter and get a recap of news that matters.

In his new book And Then There’s This: How Stories Live and Die in Viral Culture, Bill Wasik talks to John Harris and Jim VandeHei, founders of Politico, about the kinds of stories they want to cover:

VandeHei mentioned the classic pseudo-event: a presidential press conference. At major newspapers like the Post, he said, “you feel this sense of obligation to lead your newspaper the next day with a story about what Bush said at the press conference, even if he didn’t say anything that was all that revelatory, and despite the fact that it’s pretty damn stale: most news consumers have not only consumed it, they’ve digested it and moved on.”

He contrasted this with a recent Politico story that, he noted, the Post did not touch, that “ten years ago would have been confined to the inside pages of Roll Call“: the revelation that Rep. Loretta Sanchez (D., Calif.) had quit the Congressional Hispanic Caucus and alleged that its chairman, Rep. Joe Baca (D., Calif.), had called her a “whore.”

This story, VandeHei said, was “a perfect example of how media has changed. We put it upfront early on the webpage. Instantly it’s linked to by Drudge and all the other blogs; Fox News is doing a story based on it; MSNBC is doing a story based on it; and then the next day, on the Colbert Report, he does twenty minutes on ‘whore.’ So you have just, from this perch, been able to reach significantly more people than I would have reached even at the Washington Post.” The challenge for The Politico, he said, is “figuring out how to put things into that pipeline.”

Well, good for Politico.  But what happens when everyone decides to quit covering the “boring” stuff and just follow the Politico model instead?  Is this really a world any of us want to live in?

But I guess what’s most remarkable about this isn’t that Politico was the first to popularize political gossip.  I suppose someone was bound to do it eventually.  It’s the fact that VandeHei sees their primary task as “putting things into that pipeline.”  Not just reporting and winning a reputation, even if it’s only for gossip, but feeding the outrage machine.  Only if a story has done that do they consider it a success.  What a sad career choice for a couple of highly regarded journalists to have made.

THE TRUTH IS...

what drives Mother Jones' team of 50-plus journalists. The truth is powerful, as evidenced by how hard those with something to hide, or profit to gain, seek to discredit it. The truth, stated boldly and reported meticulously, is what draws so many readers to Mother Jones.

And the truth is, going into the final 4 days of the year we still needed to raise $TK to hit our $350,000 goal and start 2021 on track. It's nerve-wracking, wondering if the big spike we normally see at the end of December is going to be another thing that doesn't go as planned in 2020, or worse, if, now that Donald Trump is set to leave the White House (for longer than a taxpayer-funded golf trip to a property he owns), folks might be pulling back from fighting for the truth and a democracy and think the hard work is done.

It's not, and if you can right now, please consider a year-end donation to support our team's fearless nonprofit journalism so we can close that big fundraising gap and finish the year strong, ready for all that's ahead in 2021. Whether you can give $5 or $500, it all matters in keeping us charging hard, and we'd be grateful.

payment methods

THE TRUTH IS...

what drives Mother Jones' team of 50-plus journalists. The truth is powerful, as evidenced by how hard those with something to hide, or profit to gain, seek to discredit it. The truth, stated boldly and reported meticulously, is what draws so many readers to Mother Jones.

And the truth is, going into the final 4 days of the year we still needed to raise $TK to hit our $350,000 goal and start 2021 on track. It's nerve-wracking, wondering if the big spike we normally see at the end of December is going to be another thing that doesn't go as planned in 2020, or worse, if, now that Donald Trump is set to leave the White House (for longer than a taxpayer-funded golf trip to a property he owns), folks might be pulling back from fighting for the truth and a democracy and think the hard work is done.

It's not, and if you can right now, please consider a year-end donation to support our team's fearless nonprofit journalism so we can close that big fundraising gap and finish the year strong, ready for all that's ahead in 2021. Whether you can give $5 or $500, it all matters in keeping us charging hard, and we'd be grateful.

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate