April 11, 2010

Blogging on the iPad

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When I blog, I switch back and forth between browser tabs all the time in order to cut-and-paste excerpts and grab links to related posts. I also switch over to Photoshop/Excel/PowerPoint a fair amount in order to futz around with images and graphs. But the iPad doesn’t support multitasking and its browser doesn’t have tabs. So how do you blog on the thing? Any early adopters out there who can weigh in on this?

UPDATE: Via comments, I see that Safari for the iPad does support multiple windows, it just doesn’t do it via a tabbed interface. (You click an icon and then choose the window you want to bring to the foreground.) So that’s one question answered. As for the other, I suppose as long as you’re just doing straight text blogging, the other stuff doesn’t matter.

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THE FACTS SPEAK FOR THEMSELVES.

At least we hope they will, because that’s our approach to raising the $350,000 in online donations we need right now—during our high-stakes December fundraising push.

It’s the most important month of the year for our fundraising, with upward of 15 percent of our annual online total coming in during the final week—and there’s a lot to say about why Mother Jones’ journalism, and thus hitting that big number, matters tremendously right now.

But you told us fundraising is annoying—with the gimmicks, overwrought tone, manipulative language, and sheer volume of urgent URGENT URGENT!!! content we’re all bombarded with. It sure can be.

So we’re going to try making this as un-annoying as possible. In “Let the Facts Speak for Themselves” we give it our best shot, answering three questions that most any fundraising should try to speak to: Why us, why now, why does it matter?

The upshot? Mother Jones does journalism you don’t find elsewhere: in-depth, time-intensive, ahead-of-the-curve reporting on underreported beats. We operate on razor-thin margins in an unfathomably hard news business, and can’t afford to come up short on these online goals. And given everything, reporting like ours is vital right now.

If you can afford to part with a few bucks, please support the reporting you get from Mother Jones with a much-needed year-end donation. And please do it now, while you’re thinking about it—with fewer people paying attention to the news like you are, we need everyone with us to get there.

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