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Matt Yglesias on requirements that businesses provide parking for their customers:

For the millionth time this isn’t something that needs regulating. Land is a valuable commodity. And ability to park one’s car is also valuable. Property owners in any given area are perfectly capable of evaluating what portion of land should be dedicated to parking based on the market demand for parking relative to the demand for other uses of land.

Requirements in cities and suburbs vary, but here in the burbs the general idea behind parking regulations is to make businesses pay for their own externalities instead of fobbing them off on other people. If I provide parking for my customers, and someone opens up next door and decides not to bother, then his customers will take up all my spots. If neither one of us provides enough parking because there’s a neighborhood nearby, then our customers will take up street parking that owners of existing houses have paid for and are accustomed to using. In both cases, there are people who would like to regulate parking in order to make life more convenient and prevent free riding.

Now, if your goal is simply to reduce the amount of parking so that it’s a pain in the ass and people will drive less, that’s fine. It’s a pretty roundabout way of doing it, but whatever. But if your goal is to match parking spaces to cars, then it’s simply not true that property owners are the best judges of how much parking is needed. Like profit maximizers anywhere, they’ll do their best to provide as little parking as possible and instead try to free ride on the parking that other people have already created and paid for.

If there were an efficient way to allow customers to park only in spaces specifically paid for by each business, then property owners could be left alone to determine their own parking requirements. But that’s rarely the case. Thus, regulations.

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We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

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