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Count me as someone who thinks 3D films can be neato and occasional gimmicky fun, but they’re only something I’d want to see every now and then. In other words, a fun visual show when you’re in the mood for that kind of thing, but mostly a bad way to see a movie.

I liked Coraline in 3D, and thought that it was ok for the new Tron movie (didn’t think the movie was very good, but the 3D was an ok fit), but mostly it’ll make me less, not more, likely to see a movie.

I have a slightly different reaction. It’s not so much that I think 3D is a bad way to see a movie (though the glasses are annoying for those of us who have to wear them over real glasses), but more that I think it brings nothing to the table.

Here’s the thing: there seem to be two basic types of 3D movies. The first is the kind that ostentatiously yells 3D! at you over and over. You know what I’m talking about: spears tossed toward the audience, monsters suddenly looming out of the background, etc. If you like that kind of thing, fine. But I just find it ridiculous and distracting.

Then there are all the others, the movies that basically do 3D right. It’s a natural, unforced part of the visual experience, and perfectly enjoyable. Except that when it’s that natural, I don’t even notice it after the first few minutes. My brain — and yours, I imagine — does such a good job of perceiving 3D in a 2D movie that there’s very little difference in the two experiences. Except for the annoying glasses, of course.

I saw a bunch of 3D movies around the time Avatar came out, and then I just stopped. There was no point. I don’t hate it or anything, I just don’t really get anything from it. So why bother paying?

(But you know what rocks? Closed captioning for the hearing impaired. I accidentally went to a couple of shows with captions a few months ago, and it was great. I actually caught all of the dialog, even the parts that were barely whispered against a background of machine gun fire. I won’t pay for 3D anymore, but I’d be all in favor of some technology that placed invisible captioning on all movies that could be made visible with special glasses.)

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WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

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