Chart of the Day: The Surprisingly Stable Cost of Presidential Elections

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This is a pretty fascinating chart from the latest issue of the magazine. (At least that’s where I assume it comes from. It looks too professionally done for anything but print.) What’s fascinating, to me, isn’t that the costs of presidential campaigns have skyrocketed so much, but that they haven’t. Until very, very recently, that is. From 1964 all the way through 2000, the cost of presidential campaigns was pretty stable, ranging around $300-600 million in inflation-adjusted terms. It was only in 2004 and 2008 that costs suddenly went through the roof.

I wouldn’t have guessed that. I always figured that campaign costs had been rising inexorably for decades. But apparently not. They’ve only been rising inexorably for the past eight years.

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DEMOCRACY DOES NOT EXIST...

without free and fair elections, a vigorous free press, and engaged citizens to reclaim power from those who abuse it.

In this election year unlike any other—against a backdrop of a pandemic, an economic crisis, racial reckoning, and so much daily crazy—Mother Jones' journalism is driven by one simple question: Will America will move closer to, or further from, justice and equity in the years to come?

If you're able to, please join us in this mission with a donation today. Our reporting right now is focused on voting rights and election security, corruption, disinformation, racial and gender equity, and the climate crisis. We can’t do it without the support of readers like you, and we need to give it everything we've got between now and November. Thank you.

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