August 27, 2014

New Discovery Cuts Brainwashing Time in Half

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The frontiers of science continue to expand:

In experiments on mice, scientists rewired the circuits of the brain and changed the animals’ bad memories into good ones. The rewriting of the memory wasn’t done with drugs but by using light to control the activity of brain cells. While science is a long way from achieving a similar feat in people, it adds to a body of research that is starting to uncover the physiological basis of memory.

Yes, I know what you’re wondering. And the answer is yes:

The researchers said they were able to do the opposite as well—change a pleasurable memory in mice into one associated with fear.

So I guess that wraps up both Brave New World and 1984 all in one nice, neat package. What could go wrong?

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A full one-third of our annual fundraising comes in this month alone. That’s risky, because a strong December means our newsroom is on the beat and reporting at full strength—but a weak one means budget cuts and hard choices ahead.

With only days left until December 31, we've raised about half of our $400,000 goal—but we need a huge surge in reader support to close the remaining gap. Whether you've given before or this is your first time, your contribution right now matters.

Managing an independent, nonprofit newsroom is staggeringly hard. There’s no cushion in our budget—no backup revenue, no corporate safety net. We can’t afford to fall short, and we can’t rely on corporations or deep-pocketed interests to fund the fierce, investigative journalism Mother Jones exists to do. That’s why we need you right now. Please chip in to help close the gap.

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