Today’s Completely Invented BuzzFeed Meme That’s Sweeping the World

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This is amazing. There’s a trending meme on social media that’s starting to gain steam on ordinary old media: Who should have been Sports Illustrated’s Sportsperson of the Year? Serena Williams or American Pharoah? The answer, of course, is Serena Williams, because SI has chosen human beings for this award for the past 60 years. Secretariat didn’t win it. Seattle Slew didn’t win it. Affirmed didn’t win it. And now, American Pharoah hasn’t won it. This is because they are horses, not human beings.

So what’s the deal? Apparently BuzzFeed managed to start all this by publishing a piece noting that a few horse racing fans were upset that American Pharoah didn’t win. Not lots of fans. Just horse racing fans. And not even a lot of horse racing fans. Just a few. But some of them complained on Twitter! Maybe a few dozen or so. That’s about 0.00003 percent of the Twitter population.1

In other words, BuzzFeed spun a piece out of almost literally nothing, and now the rest of the world is talking about it. Truly we live in a miraculous era.

POSTSCRIPT: For those of you who aren’t tennis fans, trust me: Serena deserved this. Her record this year was almost beyond belief, and that’s at the age of 33, when most top tennis players are either retired or just barely holding on. And of course, that’s on top of a career that makes her a strong candidate for best tennis player of all time.

1More or less. Actually, I just made up this number, since it doesn’t deserve the time it would take to come up with a real one.

SIX TRUTHS

Reclaiming power from those who abuse it often starts with telling the truth. And in "This Is How Authoritarians Get Defeated," MoJo's Monika Bauerlein unpacks six truths to remember during the homestretch of an election where democracy, truth, and decency are on the line.

Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

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Truth #5: It's about minority rule.

Truth #6: The only thing that can save us is…us.

Please take a moment to see how all these truths add up, because what happens in the weeks and months ahead will reverberate for at least a generation and we better be prepared.

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SIX TRUTHS

Reclaiming power from those who abuse it often starts with telling the truth. And in "This Is How Authoritarians Get Defeated," MoJo's Monika Bauerlein unpacks six truths to remember during the homestretch of an election where democracy, truth, and decency are on the line.

Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

Truth #4: When we go to work, we're in the fight.

Truth #5: It's about minority rule.

Truth #6: The only thing that can save us is…us.

Please take a moment to see how all these truths add up, because what happens in the weeks and months ahead will reverberate for at least a generation and we better be prepared.

And if you think journalism like Mother Jones'—that calls it like it is, that will never acquiesce to power, that looks where others don't—can help guide us through this historic, high-stakes moment, and you're able to right now, please help us reach our $350,000 goal by October 31 with a donation today. It's all hands on deck for democracy.

payment methods

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