Donald Trump Isn’t Really Anything New Under the Republican Sun

Fight disinformation: Sign up for the free Mother Jones Daily newsletter and follow the news that matters.


Is Donald Trump a sign of things to come? Or is he sui generis?

I tend toward the latter. I think Trump is basically the culmination of a series of conservative populist blowhards who have run for president recently. It started with Ross Perot, a Mexico basher like Trump. He was pretty popular with all his charts and his giant sucking sound. But in the end, he didn’t really get many votes. Pat Buchanan ran in a similar mold, and he even won New Hampshire and almost won Iowa. Coincidentally, he was another Mexico basher! But he lost. In 2008 we were treated to the true proto-Trump, Sarah Palin. Unfortunately, she had major flaws: she was a woman;1 she had very limited experience; her version of word salad was truly incomprehensible; and she was terrifyingly ignorant about practically everything and unable to paper over it. She and John McCain lost. The 2012 primaries brought us a series of minor-league pseudo-populist blowhards in Michele Bachmann, Herman Cain, and Newt Gingrich. Coincidentally, they made Mexico bashing into a true team sport! And they all lost.

So now we have Trump. Like Palin, he has an almost animal instinct for what the conservative base wants. He was smart enough to make Mexico bashing his key calling card. His version of word salad is entertainingly stream-of-conscious-y, but almost always makes sense. He’s 69 years old. He’s male. He has lots of executive experience. He’s a billionaire who doesn’t need to beg for money. He’s usefully flexible when it comes to abandoning the unpopular parts of conservative ideology. He’s terrifyingly ignorant, but has an innate talent for changing the subject or simply blowing off the problem with some version of “It’ll be easy. Just wait and see.” And he’s uncommonly skilled at self-promotion and projecting dominance on TV. He’s the ideal conservative populist blowhard.

And he’s showing signs of winning. But I don’t think he’s blazing a trail here. He just happens to be perfect for the part, and he has a style that comes to him naturally. Not many people can pull that off, and you can’t really teach it.

So there’s nothing all that new here. We’ve seen Trump’s schtick before in Perot, Buchanan, Palin, Bachmann, Cain, and Gingrich. Nobody should be surprised that a big chunk of the Republican base likes this stuff. They’ve liked it for a long time. Trump is just doing it better than all these others.

In the end, though, I think he’ll meet the same fate. He’ll do better than any of his predecessor blowhards, but that won’t be enough to actually win. And though I might eat my words in 2020, I don’t think we’ll see his like again. In the end, he doesn’t represent an existential threat to the Republican Party; he just represents business as usual pulled off with more flair than usual. He’s sui generis.

1I’m not defending this, just reporting it. Like it or not, she’s a young woman who oozes a smirking sort of pulchritude, and that’s not a recipe for being taken seriously in this country. Plus all the other stuff, of course.

AN IMPORTANT UPDATE ON MOTHER JONES' FINANCES

We need to start being more upfront about how hard it is keeping a newsroom like Mother Jones afloat these days.

Because it is, and because we're fresh off finishing a fiscal year, on June 30, that came up a bit short of where we needed to be. And this next one simply has to be a year of growth—particularly for donations from online readers to help counter the brutal economics of journalism right now.

Straight up: We need this pitch, what you're reading right now, to start earning significantly more donations than normal. We need people who care enough about Mother Jones’ journalism to be reading a blurb like this to decide to pitch in and support it if you can right now.

Urgent, for sure. But it's not all doom and gloom!

Because over the challenging last year, and thanks to feedback from readers, we've started to see a better way to go about asking you to support our work: Level-headedly communicating the urgency of hitting our fundraising goals, being transparent about our finances, challenges, and opportunities, and explaining how being funded primarily by donations big and small, from ordinary (and extraordinary!) people like you, is the thing that lets us do the type of journalism you look to Mother Jones for—that is so very much needed right now.

And it's really been resonating with folks! Thankfully. Because corporations, powerful people with deep pockets, and market forces will never sustain the type of journalism Mother Jones exists to do. Only people like you will.

There's more about our finances in "News Never Pays," or "It's Not a Crisis. This Is the New Normal," and we'll have details about the year ahead for you soon. But we already know this: The fundraising for our next deadline, $350,000 by the time September 30 rolls around, has to start now, and it has to be stronger than normal so that we don't fall behind and risk coming up short again.

Please consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

—Monika Bauerlein, CEO, and Brian Hiatt, Online Membership Director

payment methods

AN IMPORTANT UPDATE ON MOTHER JONES' FINANCES

We need to start being more upfront about how hard it is keeping a newsroom like Mother Jones afloat these days.

Because it is, and because we're fresh off finishing a fiscal year, on June 30, that came up a bit short of where we needed to be. And this next one simply has to be a year of growth—particularly for donations from online readers to help counter the brutal economics of journalism right now.

Straight up: We need this pitch, what you're reading right now, to start earning significantly more donations than normal. We need people who care enough about Mother Jones’ journalism to be reading a blurb like this to decide to pitch in and support it if you can right now.

Urgent, for sure. But it's not all doom and gloom!

Because over the challenging last year, and thanks to feedback from readers, we've started to see a better way to go about asking you to support our work: Level-headedly communicating the urgency of hitting our fundraising goals, being transparent about our finances, challenges, and opportunities, and explaining how being funded primarily by donations big and small, from ordinary (and extraordinary!) people like you, is the thing that lets us do the type of journalism you look to Mother Jones for—that is so very much needed right now.

And it's really been resonating with folks! Thankfully. Because corporations, powerful people with deep pockets, and market forces will never sustain the type of journalism Mother Jones exists to do. Only people like you will.

There's more about our finances in "News Never Pays," or "It's Not a Crisis. This Is the New Normal," and we'll have details about the year ahead for you soon. But we already know this: The fundraising for our next deadline, $350,000 by the time September 30 rolls around, has to start now, and it has to be stronger than normal so that we don't fall behind and risk coming up short again.

Please consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

—Monika Bauerlein, CEO, and Brian Hiatt, Online Membership Director

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate