Swamp Watch – 7 December 2016

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Another cabinet appointment today? Does Donald Trump even pretend to vet any of these folks? Beats me. But yes, there’s a third appointee today: Linda McMahon, of professional wrestling fame, will head up the Small Business Administration. (This is a cabinet-level post, so it goes on the list.) McMahon and her husband founded the WWE empire and are worth over $1 billion, so that’s officially the third billionaire in his cabinet. Plus there’s Trump himself, of course, so that’s four. That’s 0.7 percent of all the billionaires in the country—so far.

Among other things, the McMahons have nearly single-handedly funded the Trump Foundation since 2007. Earlier this year they gave $6 million to Trump’s campaign. Normally this gets you an ambassadorship to, say, Sweden, but the McMahons are longtime pals, so Linda gets a spot in the cabinet instead. The official excuse is that she helped build the WWE from a small business into an empire, so she knows just what small businesses need. Works for me.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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