Friday Cat Blogging – 15 September 2017

I may be traipsing around in Ireland right now, but the miracle of technology has allowed me to make sure you get your weekly dose of cat. Here is Hopper cooling herself off from the afternoon heat in the underbrush of the jungle that is our backyard. Next week I hope to have an Irish cat or two in this space. We’ll see.

In other news, the Economist has produced a chart of presidential pets that allows us to identify our most cat-friendly president. The winner is…Rutherford B. Hayes! His three cats make him an honest winner of this contest, unlike his rather dubious election to the White House. The Presidential Pet Museum informs me that his first cat was Siam, given to him as a gift from the American consul in Bangkok. She was the first Siamese cat in America. His second cat was Miss Pussy, another Siamese cat. Finally, with his third cat, he started to show a bit of naming creativity, choosing Piccolomini for reasons lost to history.

It’s been a long time since a president had more than one cat. Calvin Coolidge was the most recent, with his two cats Tiger and Blacky. I have a feeling I know what they looked like.

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WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. It's going to be a nail-biter, and we really need to see donations from this specific ask coming in strong if we're going to get there.

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