Can Personal Savings Rescue Us From an Upcoming Recession?

If the coronavirus shock puts the economy into a recession, how should we respond? Here’s the chart that makes me ask the question:

In all recent recessions, the personal saving rate has plummeted beforehand, which makes it hard for consumers to respond to the shock of losing income. Their only option is to reduce their consumption. But that’s not true right now. After the Great Recession, the saving rate spiked upward and has continued to grow at a modest rate ever since.

So here’s my question, aimed at serious economists because it’s above my pay grade: would a normal stimulus work in a case like this? If a recession hits and savings are low, people are forced to cut back on spending and this is what propels the recession. Putting big chunks of money in their pockets without bothering too much about targeting it is obviously a good thing. But if savings are high, what’s the point? People have money to spend, so that’s not the problem. They’re just afraid to spend it (or can’t spend it because businesses are shut down).

There are, of course, plenty of individuals who are going to lose their jobs and can’t make up for that out of savings. On a purely humanitarian basis, we should do everything we can to help them. I have no argument with that. My question is solely macroeconomic: would a large, general purpose stimulus be much help in a situation like the one we face now, where savings are high and the spending shock is obviously extremely temporary?

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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