Political Conventions Are Now Literally Party Advertisements

Mike De Sisti/Milwaukee Journal/POOL via ZUMA

Fight disinformation: Sign up for the free Mother Jones Daily newsletter and follow the news that matters.

For the past few decades all the old guard political reporters have bemoaned the fact that political conventions serve no real purpose anymore and are basically just prime time ads for the political parties. Well guess what? COVID-19 has finally turned them literally into party advertisements: just a bunch of prerecorded segments edited together into a 2-hour infomercial.

And it’s great! The pace is livelier than live conventions; more people get to speak since their segments can be more tightly controlled; and in an era of media sophistication I’ll bet viewers like it better. They know perfectly well how it’s being put together and they don’t mind.

So here’s a semi-prediction: Four years from now conventions might remain virtual. It’s a helluva lot cheaper for the parties. It makes for a better show. And the candidates have tighter control over the whole thing. The only thing missing is the buckraking parties that can only take place in person, but maybe modern fundraising techniques make those unnecessary anyway. Check back in four years to see if I’m right.

TIME IS RUNNING OUT!

We have an ambitious $350,000 online fundraising goal this month and it's truly crunch time: About 15 percent of our yearly online giving usually comes in during the final week of the year, and in "No Cute Headlines or Manipulative BS," we explain why we simply can't afford to come up short right now.

The bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. And advertising or profit-driven ownership groups will never make time-intensive, in-depth reporting viable.

That's why donations big and small make up 74 percent of our budget this year. There is no backup to keep us going, no alternate revenue source, no secret benefactor. If readers don’t donate, we won’t be here. It's that simple.

And if you can help us out with a donation right now, all online gifts will be matched thanks to an incredibly generous matching gift pledge.

payment methods

TIME IS RUNNING OUT!

We have an ambitious $350,000 online fundraising goal this month and it's truly crunch time: About 15 percent of our yearly online giving usually comes in during the final week of the year, and in "No Cute Headlines or Manipulative BS," we explain why we simply can't afford to come up short right now.

The bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. And advertising or profit-driven ownership groups will never make time-intensive, in-depth reporting viable.

That's why donations big and small make up 74 percent of our budget this year. There is no backup to keep us going, no alternate revenue source, no secret benefactor. If readers don’t donate, we won’t be here. It's that simple.

And if you can help us out with a donation right now, all online gifts will be matched thanks to an incredibly generous matching gift pledge.

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate