Smoked Out

The tobacco industry huffed and puffed at us in 1979. Today, even though it’s still intimidating journalists and lavishing money on legislators, the industry is in a more difficult spot.

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Not long after Mother Jones was founded, the magazine faced a dilemma sure to rattle any publication striving for both journalistic integrity and commercial viability. Tobacco companies offered the fledgling journal a sizable and steady flow of cigarette ads.

The offer sparked a heated debate on the magazine’s editorial board, as members sought to balance devotion to free speech, fiscal reality, and their political consciences. “We knew what it was like to be shut out by the media,” recalls Editor in Chief Jeffrey Klein, then part of the five-member board. “The question was: Do we have a right to censor someone’s ad just because we believe they’re merchants of death?” In the end, board members voted 3 to 2 to accept the tobacco money, and to demonstrate the magazine’s independence, they also commissioned an exposé on the deadly effects of cigarettes.

Published in January of 1979, “Why Dick Can’t Stop Smoking” offered a scathing look at what writer Gwenda Blair called “one of the country’s most profitable and, in turn, most politically powerful industries.” Long before the current federal focus, Blair described nicotine as addictive. She also outlined how the industry uses campaign contributions to influence members of Congress and lucrative advertisements to “make most of the nation’s press afraid to print stories like this.”

As a professional courtesy, Mother Jones gave tobacco manufacturers advance notice of the cover story so they could pull their ads from the issue. Philip Morris, Brown & Williamson, and others responded by canceling their entire commitment: several years’ worth of cigarette ads. In a show of corporate solidarity, many liquor companies followed suit.

SIX TRUTHS

Reclaiming power from those who abuse it often starts with telling the truth. And in "This Is How Authoritarians Get Defeated," MoJo's Monika Bauerlein unpacks six truths to remember during the homestretch of an election where democracy, truth, and decency are on the line.

Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

Truth #4: When we go to work, we're in the fight.

Truth #5: It's about minority rule.

Truth #6: The only thing that can save us is…us.

Please take a moment to see how all these truths add up, because what happens in the weeks and months ahead will reverberate for at least a generation and we better be prepared.

And if you think journalism like Mother Jones'—that calls it like it is, that will never acquiesce to power, that looks where others don't—can help guide us through this historic, high-stakes moment, and you're able to right now, please help us reach our $350,000 goal by October 31 with a donation today. It's all hands on deck for democracy.

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SIX TRUTHS

Reclaiming power from those who abuse it often starts with telling the truth. And in "This Is How Authoritarians Get Defeated," MoJo's Monika Bauerlein unpacks six truths to remember during the homestretch of an election where democracy, truth, and decency are on the line.

Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

Truth #4: When we go to work, we're in the fight.

Truth #5: It's about minority rule.

Truth #6: The only thing that can save us is…us.

Please take a moment to see how all these truths add up, because what happens in the weeks and months ahead will reverberate for at least a generation and we better be prepared.

And if you think journalism like Mother Jones'—that calls it like it is, that will never acquiesce to power, that looks where others don't—can help guide us through this historic, high-stakes moment, and you're able to right now, please help us reach our $350,000 goal by October 31 with a donation today. It's all hands on deck for democracy.

payment methods

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