Web Redesign Shows Fox News’ True Colors?

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Conspiracy theory of the day, courtesy of advertising/branding blog Snark Hunting:

Gearing up for November’s elections, Fox News has quietly morphed their corporate color scheme, replacing nearly all of the red with blue.

Hey, when your brand is all about championing the powers that be, being a chameleon is your only survival option.

Sure enough, its web site has lost a lot of its once red-blooded palette. And I don’t think it’s because they’re Billy Bragg fans. (Right: FoxNews.com before and after.)

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We've never been very good at being conservative.

And usually, that serves us well in doing the ambitious, hard-hitting journalism that you turn to Mother Jones for. But it also means we can't afford to come up short when it comes to scratching together the funds it takes to keep our team firing on all cylinders, and the truth is, we finished our budgeting cycle on June 30 about $100,000 short of our online goal.

This is no time to come up short. It's time to fight like hell, as our namesake would tell us to do, for a democracy where minority rule cannot impose an extreme agenda, where facts matter, and where accountability has a chance at the polls and in the press. If you value our reporting and you can right now, please help us dig out of the $100,000 hole we're starting our new budgeting cycle in with an always-needed and always-appreciated donation today.

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