November 16, 2006

McCain Officially Forms Exploratory Committee for ’08 Run

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Word leaked a few days ago that John McCain would soon launch an exploratory committee for his 2008 presidential run. Today, he did it. The BBC reports he launched a website as well; readers who believe McCain’s reputation as a political maverick to be undeserved may find this website just as interesting.

In other McCain news, his plan to send more troops to Iraq did not fare well when proposed to CentCom commander Gen. John Abizaid. The general said he “met with every divisional commander, Gen. Casey, the core commander, Gen. Dempsey” and asked them if bringing “in more American troops now, [would] add considerably to our ability to achieve success in Iraq and they all said ‘no.'”

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THE FACTS SPEAK FOR THEMSELVES.

At least we hope they will, because that’s our approach to raising the $350,000 in online donations we need right now—during our high-stakes December fundraising push.

It’s the most important month of the year for our fundraising, with upward of 15 percent of our annual online total coming in during the final week—and there’s a lot to say about why Mother Jones’ journalism, and thus hitting that big number, matters tremendously right now.

But you told us fundraising is annoying—with the gimmicks, overwrought tone, manipulative language, and sheer volume of urgent URGENT URGENT!!! content we’re all bombarded with. It sure can be.

So we’re going to try making this as un-annoying as possible. In “Let the Facts Speak for Themselves” we give it our best shot, answering three questions that most any fundraising should try to speak to: Why us, why now, why does it matter?

The upshot? Mother Jones does journalism you don’t find elsewhere: in-depth, time-intensive, ahead-of-the-curve reporting on underreported beats. We operate on razor-thin margins in an unfathomably hard news business, and can’t afford to come up short on these online goals. And given everything, reporting like ours is vital right now.

If you can afford to part with a few bucks, please support the reporting you get from Mother Jones with a much-needed year-end donation. And please do it now, while you’re thinking about it—with fewer people paying attention to the news like you are, we need everyone with us to get there.

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