The Most Boring YouTube Video Ever

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Wow. I’ve seen YouTube videos that are ridiculous, provocative, nonsensical, funny and utterly meaningless, but Mitt Romney’s latest entry definitely earns the least-interesting award.

His snooze-fest video is part of YouTube’s “You Choose ’08” initiative that lets candidates showcase their campaigns through videos.

Actually, it’s nice to get a glimpse of a 2008 presidential candidate speaking candidly, alone, without annoying banners, campaign posters, megaphones or loud crowds, so props to YouTube’s News and Politics site.

If YouTube videos are too literal for you, try investigating virtual communities like Second Life, where Barack Obama has set up shop and posted a national webcast of his “living room conversation” with supporters.

The argument here is that campaigning with web tools like MySpace, Facebook, YouTube and Second Life open up the door for a new sense of “intimacy” with candidates, but I’m not so sure I’m buying it. Romney’s video put me to sleep. Obama’s virtual self doesn’t even look anything like him. At this point I’m not really feeling more connected to candidates through web campaigns, I’m feeling bored.

–Gary Moskowitz

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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