National Shooting Sports Foundation Website Notes: “College Shotgun Event Hits the Mainstream”

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Man, I thought the lack of taste and web savvy at the NRA was bad, but it pales in comparison to an item that the National Shooting Sports Foundation—another big player on the pry-my-gun-from-my-cold-dead-hands lobby—has up on its website 12+ hours after the worst mass shooting in U.S. history:

College Shotgun Event Hits the Mainstream

Shooters from 32 colleges and universities competed at the 39th annual ACUI Intercollegiate Clay Target Championships. As youth development programs, like NSSF’s Schlastic Clay Target Program gain popularity, more students are continuing to shoot competively in college.

Hello #1: Are the crisis communications folks at these places totally asleep at the wheel?
Hello #2: Can’t the NSSF afford a spellchecker?

The NSSF has taken a particular umbrage at lawsuits accusing gun manufacturers of liability when they ignore obvious evidence that straw and kitchen table dealers are buying up guns only to sell them on the black market, as Greg Sargent reported in a 2005 Mother Jones piece called “The Ricochet“:

Industry spokespeople insist that manufacturers aren’t trained in law enforcement and are “no more responsible for criminal misuse of their product than Budweiser is responsible for drunk driving,” in the words of Lawrence Keane, general counsel of the National Shooting Sports Foundation (NSSF), a well-funded industry group.

Well-funded, indeed. As we reported in 1995:

A partnership between the government and the gun industry is marketing guns to kids in school. By 1999 more than 26 million students will have been exposed to a marketing program designed by the industry’s leading trade association–the National Shooting Sports Foundation (NSSF). The program, paid for in large part with federal tax dollars, aims to increase firearm sales and reduce support for gun control.

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DEMOCRACY DOES NOT EXIST...

without free and fair elections, a vigorous free press, and engaged citizens to reclaim power from those who abuse it.

In this election year unlike any other—against a backdrop of a pandemic, an economic crisis, racial reckoning, and so much daily crazy—Mother Jones' journalism is driven by one simple question: Will America will move closer to, or further from, justice and equity in the years to come?

If you're able to, please join us in this mission with a donation today. Our reporting right now is focused on voting rights and election security, corruption, disinformation, racial and gender equity, and the climate crisis. We can’t do it without the support of readers like you, and we need to give it everything we've got between now and November. Thank you.

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