FEMA’s Fake Press Conference

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harveyjohnson.gifYesterday, in response to the wildfires that have displaced more than a million people in California, FEMA’s deputy administrator, Vice Admiral Harvey Johnson, called a last minute press conference. As Al Kamen recounts in today’s Washington Post, it soon became clear that there was something very odd about the briefing. It seemed that the reporters in attendance were teeing up softball questions for Johnson to hit out of the park. One reporter asked, for instance, “what it means to have an emergency declaration as opposed to a major disaster declaration.” As Kamen put it, “the media seemed to be giving Johnson all day to wax on and on about FEMA’s greatness.” That’s because the “reporters” Johnson called on weren’t reporters at all, but members of FEMA’s PR shop, including the agency’s deputy director of external affairs, Cindy Taylor, and its deputy director of public affairs Mike Widomski. Shameless.

Update: Johnson has officially apologized for yesterday’s PR stunt, saying “We can and must do better, and apologize for this error in judgment. Our intent was to provide useful information and be responsive to the many questions we have received.” Meanwhile, a spokeswoman for Homeland Security Secretary Michael Chertoff has called the episode “inexcusable and offensive to the secretary.” Are heads going to roll?

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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