Not the Best Buy

Will the real BestBuy.com please stand up?

For indispensable reporting on the coronavirus crisis, the election, and more, subscribe to the Mother Jones Daily newsletter.


inside best buy electronics stores, you’ll find kiosks displaying a website that looks just like BestBuy.com. But it’s actually a special in-store website that lists prices that may be different—and higher—than those listed on the chain’s official site. Consumers have complained that the two websites/two prices setup seems intentionally misleading. Connecticut’s consumer protection commissioner and state attorney general agree: Last May they sued Best Buy for what the AG has called “an Internet version of bait-and-switch.”

“We don’t want anybody confused,” insists Best Buy spokeswoman Dawn Bryant. She says the company didn’t learn about the two-prices problem until the lawsuit. She notes that the in-store information kiosks now carry a disclaimer warning shoppers that “the prices may not reflect what they saw on BestBuy.com.” Why doesn’t Best Buy just use its tech savvy as the nation’s largest consumer-electronics dealer and display its real-world website on its stores’ kiosks? “I don’t have an answer for that,” admits Bryant. “I wish I did.”

So how can a Best Buy shopper be sure she’s getting the lowest price possible? “We are training our employees better so that they know how to do the appropriate price matches,” explains Bryant. Just in case, you might want to arrive at your local Best Buy armed with a printout from the real BestBuy.com.

DEMOCRACY DOES NOT EXIST...

without free and fair elections, a vigorous free press, and engaged citizens to reclaim power from those who abuse it.

In this election year unlike any other—against a backdrop of a pandemic, an economic crisis, racial reckoning, and so much daily crazy—Mother Jones' journalism is driven by one simple question: Will America will move closer to, or further from, justice and equity in the years to come?

If you're able to, please join us in this mission with a donation today. Our reporting right now is focused on voting rights and election security, corruption, disinformation, racial and gender equity, and the climate crisis. We can’t do it without the support of readers like you, and we need to give it everything we've got between now and November. Thank you.

DEMOCRACY DOES NOT EXIST...

without free and fair elections, a vigorous free press, and engaged citizens to reclaim power from those who abuse it.

In this election year unlike any other—against a backdrop of a pandemic, an economic crisis, racial reckoning, and so much daily crazy—Mother Jones' journalism is driven by one simple question: Will America will move closer to, or further from, justice and equity in the years to come?

If you're able to, please join us in this mission with a donation today. Our reporting right now is focused on voting rights and election security, corruption, disinformation, racial and gender equity, and the climate crisis. We can’t do it without the support of readers like you, and we need to give it everything we've got between now and November. Thank you.

We Recommend

Latest

Sign up for our newsletters

Subscribe and we'll send Mother Jones straight to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate