Friday Cocktail: Smart Wind, Sun for the Poor, Sinking TV

Purdue University photo/Andrew Hancock

Fight disinformation: Sign up for the free Mother Jones Daily newsletter and follow the news that matters.


Round 1: Smart turbine blades improve wind power. That’s the hope of researchers using sensors and computational software to constantly monitor forces on wind turbine blades and rapidly adjust to changing wind conditions. Engineers at Purdue U and Sandia National Laboratories believe a smarter turbine can also provide critical real-time information to prevent damage from high winds.

The sensor-embedded blades are now being tested at a USDA lab in Texas. The sensors will help develop future blades with control surfaces and simple flaps capable of changing the aerodynamics, something like an airplane wing. The US is now the largest harvester of wind energy in the world, surpassing Germany. But the question remains: How to make wind energy safer for birds and bats. We need smart tech on that too.

Round 2: Some 70 percent of rural households in India lacks electricity and more than 60 percent use kerosene lamps for lighting. Kerosene is expensive, inefficient, potentially dangerous, and a major source of greenhouse gases. On the other hand, India averages 250 to 300 sunny days a year. Solar could provide a greater equivalence of energy than the country’s total consumption.

The nonprofit Sadguru Foundation supplied 100 solar lanterns to socially and economically disadvantaged households in 25 Gujarati villages, 70 percent of which are connected to the power grid but don’t receive power in the morning or evening when energy is redirected to cities. The lanterns reduced villagers’ expenditures on kerosene and electricity between $150 and $250 a year. That particularly benefited schoolchildren and women who received six hours of clean dependable light during times at home they really need it. Seems like an idea worth growing.

Round 3: As I wrote some time back, the Pacific nation of Tuvalu—all nine coral atolls of it—is suffering from rising sea levels. Now boingboing via Wreck & Salvage reports that Internet domain registrar GoDaddy is advising against buying a .net domain name. Why? Because Tuvalu owns and leases all .tv names—its country code. Don’t buy, says GoDaddy, “because it’s sinking.” Which floats the question: What becomes of the meager resources of a tiny nation when and if that nation no longer has any landmass to call its own? Maybe if we allocate enough of Round 1 & 2 (above), when Tuvalu does inevitably disappear beneath the waves, there will be a clean new homeland thay can still call .tv.
 

AN IMPORTANT UPDATE ON MOTHER JONES' FINANCES

We need to start being more upfront about how hard it is keeping a newsroom like Mother Jones afloat these days.

Because it is, and because we're fresh off finishing a fiscal year, on June 30, that came up a bit short of where we needed to be. And this next one simply has to be a year of growth—particularly for donations from online readers to help counter the brutal economics of journalism right now.

Straight up: We need this pitch, what you're reading right now, to start earning significantly more donations than normal. We need people who care enough about Mother Jones’ journalism to be reading a blurb like this to decide to pitch in and support it if you can right now.

Urgent, for sure. But it's not all doom and gloom!

Because over the challenging last year, and thanks to feedback from readers, we've started to see a better way to go about asking you to support our work: Level-headedly communicating the urgency of hitting our fundraising goals, being transparent about our finances, challenges, and opportunities, and explaining how being funded primarily by donations big and small, from ordinary (and extraordinary!) people like you, is the thing that lets us do the type of journalism you look to Mother Jones for—that is so very much needed right now.

And it's really been resonating with folks! Thankfully. Because corporations, powerful people with deep pockets, and market forces will never sustain the type of journalism Mother Jones exists to do. Only people like you will.

There's more about our finances in "News Never Pays," or "It's Not a Crisis. This Is the New Normal," and we'll have details about the year ahead for you soon. But we already know this: The fundraising for our next deadline, $350,000 by the time September 30 rolls around, has to start now, and it has to be stronger than normal so that we don't fall behind and risk coming up short again.

Please consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

—Monika Bauerlein, CEO, and Brian Hiatt, Online Membership Director

payment methods

AN IMPORTANT UPDATE ON MOTHER JONES' FINANCES

We need to start being more upfront about how hard it is keeping a newsroom like Mother Jones afloat these days.

Because it is, and because we're fresh off finishing a fiscal year, on June 30, that came up a bit short of where we needed to be. And this next one simply has to be a year of growth—particularly for donations from online readers to help counter the brutal economics of journalism right now.

Straight up: We need this pitch, what you're reading right now, to start earning significantly more donations than normal. We need people who care enough about Mother Jones’ journalism to be reading a blurb like this to decide to pitch in and support it if you can right now.

Urgent, for sure. But it's not all doom and gloom!

Because over the challenging last year, and thanks to feedback from readers, we've started to see a better way to go about asking you to support our work: Level-headedly communicating the urgency of hitting our fundraising goals, being transparent about our finances, challenges, and opportunities, and explaining how being funded primarily by donations big and small, from ordinary (and extraordinary!) people like you, is the thing that lets us do the type of journalism you look to Mother Jones for—that is so very much needed right now.

And it's really been resonating with folks! Thankfully. Because corporations, powerful people with deep pockets, and market forces will never sustain the type of journalism Mother Jones exists to do. Only people like you will.

There's more about our finances in "News Never Pays," or "It's Not a Crisis. This Is the New Normal," and we'll have details about the year ahead for you soon. But we already know this: The fundraising for our next deadline, $350,000 by the time September 30 rolls around, has to start now, and it has to be stronger than normal so that we don't fall behind and risk coming up short again.

Please consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

—Monika Bauerlein, CEO, and Brian Hiatt, Online Membership Director

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate