Social Networking: The Next Frontier

Photo used under a Creative Commons license by flickr user <a href="http://www.flickr.com/photos/googlisti/">googlisti</a>

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Business cards are so old-school.

The new way to exhange information? The poken, an electronic portal for personal deets. Basically, it works like this:

1. Upload your profile—including twitter, facebook, and other social network accounts—to the poken.

2. Touch your poken to someone else’s.

3. Upload that person’s information to your computer, and they can do the same.

I got the gadget at a recent social media gathering, and it’s pretty nifty—even if it must reach critical mass to prove useful.

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WE'LL BE BLUNT

We need to start raising significantly more in donations from our online community of readers, especially from those who read Mother Jones regularly but have never decided to pitch in because you figured others always will. We also need long-time and new donors, everyone, to keep showing up for us.

In "It's Not a Crisis. This Is the New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, how brutal it is to sustain quality journalism right now, what makes Mother Jones different than most of the news out there, and why support from readers is the only thing that keeps us going. Despite the challenges, we're optimistic we can increase the share of online readers who decide to donate—starting with hitting an ambitious $300,000 goal in just three weeks to make sure we can finish our fiscal year break-even in the coming months.

Please learn more about how Mother Jones works and our 47-year history of doing nonprofit journalism that you don't elsewhere—and help us do it with a donation if you can. We've already cut expenses and hitting our online goal is critical right now.

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