Eco-News Roundup: Thursday August 27

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Sugar Pills: Turns out placebos work better in some countries than others.

Ted Kennedy: With the Liberal Lion gone, healthcare reform seems even more distant.

Yellow Pages: Does anyone ever use phone books anymore? Then why does Kevin Drum get four of them every year?

Foxes in Danger: The creepy-looking, probably gamey-tasting flying foxes are in danger from legal hunting. [MongaBay]

Passing the Torch: Who will take Kennedy’s seat? And when?

Put a Cork In It: There’s a new campaign to get Americans to recycle their corks, just like those nice Canadians up the street. [Consumerist]

PO 101: Don’t know what the Public Option is? Get a primer from Nikki Gloudeman.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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