Beck Watch: FOX in Denial?

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A spokesperson for FOX News told TVNewser that claims by ColorofChange that the advertising revenue for Glenn Beck’s program has halved since the ad boycott began last month are “wildly inaccurate on all fronts—revenue has not been affected in any way.” I find that surprising, considering that the program once hosted blockbuster advertisers like AT&T, Capital One, and Mercedes-Benz, and is now limited to the rather anemic list shown below. But hey, the first step to recovery is denial, right?

Here’s who advertised on Glenn Beck’s program today:

Rosland Capital

Carbonite

News Corp. (The Wall Street Journal)

BookIt.com

The Foundation for a Better Life

Clarity Media Group (The Weekly Standard)

Lear Capital

Conservatives for Patients’ Rights

Citrix (GoToMeeting)

Allstate Insurance Co.

Publisher’s Clearing House

LifeLock

Freije Treatment Systems (EasyWater Systems)

Consumer Debt Relief

IRSTaxAgreements.com

Merit Financial

Imperial Structured Settlements

National Review

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TIME IS RUNNING OUT!

We have an ambitious $350,000 online fundraising goal this month and it's truly crunch time: About 15 percent of our yearly online giving usually comes in during the final week of the year, and in "No Cute Headlines or Manipulative BS," we explain why we simply can't afford to come up short right now.

The bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. And advertising or profit-driven ownership groups will never make time-intensive, in-depth reporting viable.

That's why donations big and small make up 74 percent of our budget this year. There is no backup to keep us going, no alternate revenue source, no secret benefactor. If readers don’t donate, we won’t be here. It's that simple.

And if you can help us out with a donation right now, all online gifts will be matched thanks to an incredibly generous matching gift pledge.

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