For-Profit Schools Seduce Vets Online

Department of Veterans Affairs

Fight disinformation: Sign up for the free Mother Jones Daily newsletter and follow the news that matters.


Under retired Army general Eric Shinseki, the much-beleaguered Department of Veterans Affairs has begun in earnest to undo the extensive damage to troops and their support services that’s been wrought in recent generations. One of its smarter moves was to jump on the social-media wave and use the interwebs as a way to get immediate feedback from vets and their families. The effort is spearheaded by blogger Alex Horton, an Army vet and pioneer milblogger who started tinkering with the format with a mostly-photos site, Army of Dude, while he was deployed in Iraq. He manages to build bridges between service members and their civilian counterparts with insight while avoiding political minefields or tossing the right-wing grenades that so many milblogs regularly lob. Yesterday, he offered civilians a heartfelt primer on how to talk to a vet. Today, he gives vets a rundown on how to maximize their education benefits—while avoiding some very nasty profit-making schemes:

Go to Google and search for “GI Bill schools.” The first link you get isn’t a page run by the Department of Veterans Affairs. The first result is GIBill.com, and it uses the name of the most recognized public education program in existence to its financial benefit.  It appears to be a legitimate site for information, but a cursory search of its privacy policy shows it is owned by an online marketing firm that, according to a major business publication, specializes in directing students to for-profit schools through its page. It’s a questionable marketing strategy that seeks to legitimize a page that serves little purpose other than to funnel student Veterans and convince them their options for education are limited to their advertisers.

Questionable, indeed. MoJo‘s written about the scary ripoffs perpetrated by for-profit colleges here and here and here and here. They extract a lot of cash from unwitting students with little or no payoff, in terms of degrees and jobs. But they’re so profitable, they’ve become highly valued among investors—possibly overvalued, to such an extent that they could represent a bubble market not unlike subprime mortgages.

But Horton brings up yet another way these schools break basic rules of fairness: by using official-looking sites to target service members and newly discharged vets, who come flush with government cash to apply to an education. Late last year, Bloomberg estimated that 20 for-profit colleges reaped more than half a billion dollars in taxpayer money, from GI Bill-eligible vets alone. No word on how many of those students ultimately graduate and get a job—or on how much they end up owing, above and beyond their benefit levels—but across the board, attrition and debt levels at for-profit schools are staggering, well above those for students at reputable state and private colleges. So, big props to Horton and the VA for drawing vets’ attention to the racket. It may be the least the government can do, but it’s a great start.

In not-so-related news, if you’re an out-of-work vet, Rep. Jesse Jackson Jr. (D-Ill.) may be willing to help you. He’s offering to enter unemployed vets’ resumes into the Congressional Record to get them some exposure. (Craigslist, eat your heart out.) Interested parties, email your credentials to resumesfromveterans@mail.house.gov.

AN IMPORTANT UPDATE ON MOTHER JONES' FINANCES

We need to start being more upfront about how hard it is keeping a newsroom like Mother Jones afloat these days.

Because it is, and because we're fresh off finishing a fiscal year, on June 30, that came up a bit short of where we needed to be. And this next one simply has to be a year of growth—particularly for donations from online readers to help counter the brutal economics of journalism right now.

Straight up: We need this pitch, what you're reading right now, to start earning significantly more donations than normal. We need people who care enough about Mother Jones’ journalism to be reading a blurb like this to decide to pitch in and support it if you can right now.

Urgent, for sure. But it's not all doom and gloom!

Because over the challenging last year, and thanks to feedback from readers, we've started to see a better way to go about asking you to support our work: Level-headedly communicating the urgency of hitting our fundraising goals, being transparent about our finances, challenges, and opportunities, and explaining how being funded primarily by donations big and small, from ordinary (and extraordinary!) people like you, is the thing that lets us do the type of journalism you look to Mother Jones for—that is so very much needed right now.

And it's really been resonating with folks! Thankfully. Because corporations, powerful people with deep pockets, and market forces will never sustain the type of journalism Mother Jones exists to do. Only people like you will.

There's more about our finances in "News Never Pays," or "It's Not a Crisis. This Is the New Normal," and we'll have details about the year ahead for you soon. But we already know this: The fundraising for our next deadline, $350,000 by the time September 30 rolls around, has to start now, and it has to be stronger than normal so that we don't fall behind and risk coming up short again.

Please consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

—Monika Bauerlein, CEO, and Brian Hiatt, Online Membership Director

payment methods

AN IMPORTANT UPDATE ON MOTHER JONES' FINANCES

We need to start being more upfront about how hard it is keeping a newsroom like Mother Jones afloat these days.

Because it is, and because we're fresh off finishing a fiscal year, on June 30, that came up a bit short of where we needed to be. And this next one simply has to be a year of growth—particularly for donations from online readers to help counter the brutal economics of journalism right now.

Straight up: We need this pitch, what you're reading right now, to start earning significantly more donations than normal. We need people who care enough about Mother Jones’ journalism to be reading a blurb like this to decide to pitch in and support it if you can right now.

Urgent, for sure. But it's not all doom and gloom!

Because over the challenging last year, and thanks to feedback from readers, we've started to see a better way to go about asking you to support our work: Level-headedly communicating the urgency of hitting our fundraising goals, being transparent about our finances, challenges, and opportunities, and explaining how being funded primarily by donations big and small, from ordinary (and extraordinary!) people like you, is the thing that lets us do the type of journalism you look to Mother Jones for—that is so very much needed right now.

And it's really been resonating with folks! Thankfully. Because corporations, powerful people with deep pockets, and market forces will never sustain the type of journalism Mother Jones exists to do. Only people like you will.

There's more about our finances in "News Never Pays," or "It's Not a Crisis. This Is the New Normal," and we'll have details about the year ahead for you soon. But we already know this: The fundraising for our next deadline, $350,000 by the time September 30 rolls around, has to start now, and it has to be stronger than normal so that we don't fall behind and risk coming up short again.

Please consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

—Monika Bauerlein, CEO, and Brian Hiatt, Online Membership Director

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate