Bachmann, Plunging in Polls, Touts Iowa Momentum

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Rep. Michele Bachmann has plunged in the polls since Texas Gov. Rick Perry entered the GOP presidential race in July. Prior to that, polls had consistently shown the Minnesota congresswoman in the lead in the critical early primary state of Iowa. More recently she received just 40 votes in the Florida straw poll, earning her dead last. All of which made her fundraising pitch this morning all the more off-key:

Our campaign’s rising poll numbers have not gone unnoticed. The latest Iowa poll has our campaign in second place, just behind Mitt Romney and ahead of Rick Perry.

As you saw yesterday in our campaign’s strategy video- Iowa is what it all comes down to. Iowa is where our campaign began, and it is where we will win next year. We have our boots on the ground in Iowa, and I know we are in a position to win, but Tim, we cannot do so without your support.

OK, so it’s not as big a deal as repeating dangerous and debunked claims about vaccines, but it’s worth noting that this is sort of the opposite of the current state of play. Bachmann is in second place in Iowa according to one poll released this week. But the overall trend lines are pretty bad. For instance, here’s a (somewhat difficult to read) chart from Real Clear Politics averaging the national tracking polls. The black line is Michele Bachmann, and, as you can see, it’s plummeting faster than [insert Red Sox joke here]. Rick Perry is in blue; Mitt Romney’s purple:

12-month polling average of GOP field: Courtesy of Real Clear Politics12-month polling average of GOP field: Courtesy of Real Clear Politics

Maybe Bachmann was referring to Romney?

WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

payment methods

WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

payment methods

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