Kasich Allies Spend Big on Last-Ditch Ohio Ad Blitz

Screenshot from a pro-Issue 2 ad by Building a Better Ohio.<a href="http://www.youtube.com/watch?v=5XAfezxs4iI&feature=player_profilepage">Better Ohio</a>/You Tube

Fight disinformation: Sign up for the free Mother Jones Daily newsletter and follow the news that matters.


If the polls are right, labor unions stand on the brink of arguably their biggest victory of 2011 if they succeed in repealing Ohio Gov. John Kasich’s anti-union bill, known as SB 5. The bill would outlaw strikes, make the state’s 350,000 public workers pay more for their pensions and health care, and sharply curb collective bargaining rights.

But Kasich’s allies are gritting their teeth and fighting like hell in the final days before the November 8 vote. As Greg Sargent reports, pro-SB 5 groups, led by Building a Better Ohio, are readying a multimillion-dollar ad blitz to defend SB 5.

Sargent breaks down the last-ditch TV barrage:

  • Building a Better Ohio—the leading conservative group in the Ohio battle that is partly bankrolled by private sector interests—has booked a total of $1.8 million in Ohio broadcast and cable time from November 2-8.
  • Restoring America—a shadowy group which is reported to have been funded by a single donor during a recent battle in Kentucky—has booked $448,000 in Ohio broadcast and cable time from November 3-8.
  • Citizens United, the well-known conservative group, has booked a total of $101,070 in Ohio broadcast and cable time from November 4-8. (A group spokesman confirmed the figure.)

That’s a total of over $2.2 million. Meanwhile, a source close to labor’s We Are Ohio says the pro union forces have booked around $1.8 million in air time, which means they may get outspent by at least half a million in the final stretch.

Those figures don’t include spending by Mary Cheney’s Alliance for America’s Future, a shadowy political group based in Virginia that vowed to spend “over seven figures” backing SB 5. Cheney’s group has been dumping misleading mailers into Ohio, which I reported on here. Also unmentioned: Make Ohio Great, an outside spending group bankrolled by the Republican Governors Association, and the advocacy groups FreedomWorks and Americans for Prosperity, all of which are pumping money into Ohio to make up for the cash and organizational advantage of We Are Ohio, the labor-backed group trying to repeal Kasich’s bill. We Are Ohio has outspent its primary opponent, Building a Better Ohio, by more than a four-to-one margin. BBO’s late cash blitz won’t really close that spending gap—but it comes at a time when such ads pack the most punch and can reshape opinions before voters head to polls.

More Mother Jones reporting on Dark Money

FOLLOW THE MONEY

Corporations and billionaires don’t fund journalism like ours that exists to shake things up. Instead, support from readers allows Mother Jones to call it like it is without fear, favor, or false equivalence.

And right now, a longtime friend of Mother Jones has pledged an incredibly generous gift to inspire—and double—giving from online readers. That's huge! Because you can see that our fall fundraising drive is well behind the $325,000 we need to raise. So if you agree that in-depth, fiercely independent journalism matters right now, please support our work and help us raise the money it takes to keep Mother Jones charging hard. Your gift, and all online donations up to $94,000 total, will be matched and go twice as far—but only until the November 9 deadline.

$400,000 to go: Please help us pick up the pace!

payment methods

FOLLOW THE MONEY

Corporations and billionaires don’t fund journalism like ours that exists to shake things up. Instead, support from readers allows Mother Jones to call it like it is without fear, favor, or false equivalence.

And right now, a longtime friend of Mother Jones has pledged an incredibly generous gift to inspire—and double—giving from online readers. That's huge! Because you can see that our fall fundraising drive is well behind the $325,000 we need to raise. So if you agree that in-depth, fiercely independent journalism matters right now, please support our work and help us raise the money it takes to keep Mother Jones charging hard. Your gift, and all online donations up $94,000 total, will be matched and go twice as far—but only until the November 9 deadline.

$400,000 to go: Please help us pick up the pace!

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate