Obama Super-PAC Sets New Record With $10 Million Haul in August

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The super-PAC backing President Obama had its best fundraising month yet in August, hauling in $10 million. That brings Priorities’ total fundraising to roughly $35 million for the 2012 election, according to the Center for Responsive Politics. August’s record haul, first reported by the New York Times, is good news for Priorities, but it reflects an uneasiness among wealthy Democratic donors about Obama’s chances of reelection.

Many Democratic donors didn’t feel the need to give to the pro-Obama super-PAC this winter and spring, fundraisers say, because they thought Obama was a lock to win re-election. That was evident in Priorities’ underwhelming fundraising numbers—the super-PAC raised $2.5 million in April, $1.6 million in May, and $4 million in June. But Romney is now neck-and-neck with Obama in national polls, leading in several battleground states, and GOP and conservative super-PACs and nonprofits could spend upwards of $1 billion to defeat Obama and help Republicans take full control of Congress.

Priorities was founded last year by two ex-Obama White House aides, Bill Burton and Sean Sweeney, in response to powerful GOP super-PACs like American Crossroads, co-founded by Karl Rove, and the pro-Romney Restore Our Future. American Crossroads has raised $47 million this election cycle, and Restore Our Future has banked more than $80 million. Priorities’ staff includes veteran fundraisers Harold Ickes, Paul Begala, and Diana Rogalle.

The Democratic National Convention in Charlotte this week represents a prime opportunity for Priorities and other Democratic super-PACs to woo donors and fill their war chests for the final two months of the campaign season. Priorities and affiliated super-PACs focusing on congressional races will host “Super-O-Rama,” a series of invite-only confabs for donors featuring celebrities and musical acts including Pitbull and the Scissor Sisters.

American Bridge 21st Century, the super-PAC focusing on opposition research against GOP candidates, will also fete donors with a Wednesday evening party called the “Celebration of Truthiness.” Alice Waters, the event’s special guest chef, will dish up food for attendees, and featured guests will include Democratic strategists and TV talking heads Begala and James Carville, Howard Dean, and Sen. Al Franken (D-Minn.).

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WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

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