The Trump Files: That One Time Trump Wanted to Make An Awful TV Show About Himself

Mother Jones illustration; Shutterstock

Fight disinformation: Sign up for the free Mother Jones Daily newsletter and follow the news that matters.

This post was originally published as part of “The Trump Files“—a collection of telling episodes, strange but true stories, and curious scenes from the life of our current president—on August 29, 2016.

Before his presidential run, Donald Trump was probably best known over the last few years for his role on The Apprentice. The smashing success of that show apparently gave Trump even bigger dreams of TV stardom. So during the two years after the reality competition first aired in 2004, the Washington Post discovered, Trump hired a television writer named Gay Walch to write the pilot of The Tower, a drama series based on Trump’s life.

The Tower would have told the story of real estate mogul John Barron, which was also the name of the fake spokesman Trump invented to plant stories about himself in the press. The use of the Barron name for the main character was Trump’s only demand of Walch, according to Washington Post reporters Michael Kranish and Marc Fisher in their new book, Trump Revealed. The show would follow Barron and his Barron Organization (another subtle nod, this time to the Trump Organization) in their quest to build the world’s tallest building. Sadly, as Kranish and Fisher wrote, “it just wasn’t great, network executives said.”

We don’t have to take their word for it. In February, the Post got a copy of one of the scenes from the pilot and decided to film the wooden dialogue and fake Queens accents for all the world to see.

The Tower never got the green light, but Trump told Kranish and Fisher earlier this year that he’d like to revive the project. “Depending on what happened with this thing [the presidential election], I’d like to do that,” he said. “Of course if this goes all the way, I can’t do it. I won’t have the time. And it wouldn’t be appropriate.” (That apparently doesn’t apply to The Apprentice, though. According to Vanity Fair, before he launched his presidential bid, Trump discussed continuing to host the show while in office if he won the election.)

Whatever its artistic value, the script does get one important fact wrong. “A project of this scope comes along maybe once in a lifetime,” says the mulleted actor who plays Barron, talking about his dream to build the world’s biggest skyscraper. In fact, the real-life Trump tried at least three times to do just that—and failed every time.

 

GREAT JOURNALISM, SLOW FUNDRAISING

Our team has been on fire lately—publishing sweeping, one-of-a-kind investigations, ambitious, groundbreaking projects, and even releasing “the holy shit documentary of the year.” And that’s on top of protecting free and fair elections and standing up to bullies and BS when others in the media don’t.

Yet, we just came up pretty short on our first big fundraising campaign since Mother Jones and the Center for Investigative Reporting joined forces.

So, two things:

1) If you value the journalism we do but haven’t pitched in over the last few months, please consider doing so now—we urgently need a lot of help to make up for lost ground.

2) If you’re not ready to donate but you’re interested enough in our work to be reading this, please consider signing up for our free Mother Jones Daily newsletter to get to know us and our reporting better. Maybe once you do, you’ll see it’s something worth supporting.

payment methods

GREAT JOURNALISM, SLOW FUNDRAISING

Our team has been on fire lately—publishing sweeping, one-of-a-kind investigations, ambitious, groundbreaking projects, and even releasing “the holy shit documentary of the year.” And that’s on top of protecting free and fair elections and standing up to bullies and BS when others in the media don’t.

Yet, we just came up pretty short on our first big fundraising campaign since Mother Jones and the Center for Investigative Reporting joined forces.

So, two things:

1) If you value the journalism we do but haven’t pitched in over the last few months, please consider doing so now—we urgently need a lot of help to make up for lost ground.

2) If you’re not ready to donate but you’re interested enough in our work to be reading this, please consider signing up for our free Mother Jones Daily newsletter to get to know us and our reporting better. Maybe once you do, you’ll see it’s something worth supporting.

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate